Archive for the ‘NEACUHO Reslife 2.0’ Category

NEACUHO Reslife 2.0: Three reasons to enter the Googleverse

You may already be very familiar with google for simplified search; it’s sizable email inbox, or even it’s easy to use calendar.  But if you haven’t yet tried using it’s wonderful array of google applications, you are missing out.  I’m going to share with you three of my top reasons for using it in our office.  The one warning I will give you is that once you start, google apps can be quite addicting!

1. Collaborate
Google’s main marketability is in it’s use of the “cloud,” or as you might think of it, online storage. Google’s word and excel like apps are stored on the web and therefore accessible to you anywhere you can go online.  They also are built to allow for multiple collaborators to be in one document at a time.  You should think about using google docs next time you have a project that you know multiple parties will need to access and make changes to.  There is nothing more annoying than getting that “read only” warning on an important document on your department shared drive.

In my office we use google docs’ collaborate interface to communicate between multiple departments. We track key returns and empty rooms at closing of the halls on a google spreadsheet, allowing our office,  facilities, housekeeping, and the RAs staff to simultaneously know the latest information.  The best part is that facilities and housekeeping can update their part of the spreadsheet at the same time we are.  No messy email tracking back and forth.

We use Google Sites (a wiki creator) to post information for the front desk staff and RA staff to access at their leisure.  Because it’s easy to set up, searchable, and works well with many of our staff’s existing google accounts it is the perfect place to save an RA manual.

2. Go Green
It is one of my goals to move us toward a paperless office.  Google helps us do that by posting information online that we would normally print out.  Google calendar is our go-to program for duty tracking that the RAs can access from the comfort of their own computers.

Lessen the printing off of paper forms, by having everything from spring break sign ups to withdrawal requests handled online. Students prefer to do everything electronically anyway, and having them print out a PDF of a form you have online is just as bad for the environment than if you printed it out yourself. Stop the waste and go completely online.

3. Get organized

The best thing about google forms is its data collection interface.  Next time you are considering collecting information via email and then typing it all into a excel spreadsheet, save yourself (or your student worker’s) time by sending out a link to a quick form you made in google.  All of the responses will be conveniently plugged into a google spreadsheet, which can be added to, or downloaded in excel format. It can’t get much easier to get your data organized!

Interested but afraid of taking the first step? Mark your NEACUHO conference schedule for the session “Exploring the Googleverse” presented by Mike Hamilton and Jess Faulk.  See you in the googleverse!

Exploring the Googleverse” by Jess Faulk, Reslife Tech Conference March 18, 2011
Navigating the Google-verse” by Jess Faulk and Mike Hamilton, NEACUHO Conference, June 2011


NEACUHO Residence Life 2.0: Living in a Quick Response (QR) world

Email, cell phone, and text messages all enable us to stay connected with people in our lives and quickly exchange communication at any time of day.  These quick exchanges have led us to expect things quicker; fast replies to our emails, text messages, fast access to information, etc.  How many times have you been sitting at a restaurant with a friend who asked a question and someone just HAD to look up the answer on their smart phone? We love having information at our fingertips and we’ve come to expect that the businesses that we interact with will make it easy for us.

Enter QR Codes.  Quick response (QR) codes help us and our students access information in a super quick and easy way.  They bring interactivity to traditional text advertisements or articles, and they have endless possibilities!

Before you can get as excited as I am about the potential, I need to slow down and take a step back, as many of you have probably never heard of these wonderful marketing tools.  QR codes are similar to barcodes, in that there is an image that can be placed on printed material that when scanned is interpreted by a computer or a phone.  But QR codes are more versatile than barcodes because when scanned they can take you to a website, a video, a person’s contact information, a phone number, or a text.  The other great thing about these codes is that they are open source, so anyone can make one, and anyone with a camera phone (or ipod) and internet connection can access them.  Access to new information is instantaneous when you scan the image with any number free of QR code readers that are available for all phone platforms.

In 2009, the EDUCAUSE Center for Applied Research published a study (PDF) of undergraduate students, stating, “more than half of respondents (51.2%) owned an Internet- capable handheld device and another 11.8% planned to purchase one in the next 12 months.”  We know that a large number of our students are ‘connected at the thumb’ to their phones, which should lead us to think: How to we use this insight to our advantage?

Are you now starting to see the possibilities?  Let’s look at some ways that you can use QR codes on your campus!

1. Marketing

This is the most obvious use for QR codes, and once you know what they are, you will start to notice that many companies are using them already.  A QR code on a flyer for an upcoming concert could take the student to a YouTube video of the artist, or to the Facebook events page to allow them to RSVP. You can also simply link the code to your own website for students to learn about more upcoming activities or to a google map to show people how to get to an event.  Take note that the best experience will be sending students to a website that is optimized for mobile phones.

2. Surveys

Ed Cabellon at Bridgewater State University shared that at the recent Association of College Unions International (ACUI) conference presenters were using QR codes for attendees to go to evaluations of the session to fill out on their phone.  Noel-Levitz suggests using QR codes to do quick surveys of students. Do you think your students might be willing to fill out a 2-3 question survey on their phone while waiting in line for the food?  Want to give QR linked surveys a try?  Scan the

QR code on this page and fill out a quick survey for me about this article!

QR cupakes

Image courtesy of Flickr, clevercupcakes

3. Scavenger Hunts/Tours reported on a citywide scavenger hunt in New York City that utilized QR codes to send participants to the next location in the game.  Teachers can use them to innovate learning, and orientation programs or admissions offices can use them to help students get to know the campus or surrounding area better.  If you create your own QR code hunt/tour be sure to partner students without camera/internet enabled phones with other students or to provide options at your office for students to participate without a phone.

4. Tagging resources for “take away”
Libraries are finding the usefulness of QR codes for allowing students to walk away from a resource search with the details of the search in their hands.  No need for little slips of paper and those tiny pencils that never work.  As the Association of College & Research Libraries shares, QR codes can be “placed on audio book cases for author interviews or books for reviews” or “placed on study room doors connecting to room reservation forms.” Visit the link above for a list of additional ideas. Libraries may have a head start on when it comes to technology, which is a great reason to learn from their successes for our own use.

5. Sharing your contact information
Another interesting way to utilize QR codes is through networking.  In this informative video I learned that folks at google are starting to put them on the back of their business cards so that clients don’t need to engage in the tedious process of entering contact information into their address book.  I am excited for the day when Student Affairs professionals start having QR codes on the back of their name tags at conferences so that when you meet someone new all you have do is turn over your nametag and scan to exchange info.

6. Accessing how-to information

One of most exciting ways for me to think of QR codes is about how they can make both students’ lives and our own easier.  I was impressed to learn from EDUCAUSE that University of Leicester is using QR codes in equipment rooms to easily access how to manuals or video. I can imagine my own department working on creating easy videos via screenr to link videos such as “How housing selection works” or “How to check out of your room” and directing students to this more dynamic context through napkin holders in our dining commons or on our bulletin boards.  I know that I for one would rather be shown how to do something than have to read about it and I imagine many of our students would appreciate it as well.

Student Affairs offices need to get as smart as marking companies about tracking data. Similar to the way or tracks clicks through to a website, you can gather analytics on your QR code scans so that you can later report to your Director or Dean how successful your campaign has been.  The data can also help you determine where and how to market for future programs!

When considering whether to use the codes on your campus remember that your student body (and staff) may need some educating on how to use them first. You could consider a Social Media Week like Bridgewater State University, or put explanation text next to the code when you start.   I want to acknowledge that this technology, like others will be affected by class disparity. Not all institutions will have a student body that are using smart phones with internet connectivity or may have international student population without US cell phones. For now, you can consider QR code as a possible addition to marketing you are already doing, not a replacement, and your campus can consider additional funding for mobile devices that can be checked out for use at the gym, library or anywhere else you are employing the codes.


Whether you decide to use them on flyers, T-shirts, or equipment, I believe that they will be coming to college campuses soon, and I think Student Affairs professionals can really benefit from their use.


To create your own codes and start experimenting with the possibilities you can visit QR Media for a list of generators. Make sure that you test each code with multiple types of phones before putting your flyers to print.


If you want to learn more about possible QR uses, you can read the articles that inspired me to write this article or see videos on how they are being used.


Note: Due to the large number of articles I referenced I decided to link directly to each webpage throughout my blog.  A full reference list can be found here (in a few days).

Please feel free to visit to comment on the blog post and share with others how your campus is using QR codes! 

This blog was originally posted on the NEACUHO Navigator March newsletter.

NEACUHO Reslife 2.0: TechSpeak

As college administrators we spend our days working alongside young techno savvy students.  We live and breathe education and innovation by working in a university environment.  Being in such an information rich workplace sometimes it is hard for us to acknowledge that we “just don’t get it.”   This is especially the case with new technology.  I’ll be the first to admit that the social media landscape is changing so quickly that it is hard to keep up with all of the terminology.

Let me give you an example that might feel familiar.   You hear two of your colleagues speaking about an upcoming conference. One says to the other, “What we really need to do is to set up a back channel during this presentation.” She responses, “Great idea, afterward let’s set up a wiki and crowdsource the problem.”  You are simply thinking, “huh?”  In your own situation the terms may be different, but the feeling is the same.  Let’s take a little time to demystify some of the terms you may be hearing in your office or from your students and next thing you know you’ll be the one throwing out the newest terminology!

In the spirit of social media sharing, definitions are taken from web sources cited at the bottom of this article (as labeled), commentary that follows each definition is my own.

  • Web 2.0 is a term coined by O’Reilly Media in 2004 to describe blogs, wikis, social networking sites and other Internet-based services that emphasize collaboration and sharing, rather than less interactive publishing (Web 1.0). It is associated with the idea of the Internet as platform. (A)For those of you who read my blog regularly, you will already be familiar with this term.  Your students will likely not know what this term means because this is the only kind of web they’ve known!  Ask yourself, is our own departmental website 1.0 or 2.0?  How have you tried to engage students on the web?
  • Back channel communications are private emails or other messages sent by the facilitator or between individuals during public conferencing. They can have a significant effect on the way that public conversations go. (A)This one is fairly new to me.  A couple of my techno-idols often use back channel communications to create more interactive presentations.  This type of communication can also be used in the classroom setting. Prof. Rey Junco has shown how using twitter in the classroom can assist in student engagement and raise student’s GPA!  Got your attention?  View a video on how his experiment worked.  Interested in creating a backchannel during your next presentation? (Lambert, 2010) Visit NEACUHO member, Mike Hamilton’s blog to see how and why you might try it.
  • A wiki is a web page – or set of pages – that can be edited collaboratively. The best known example is wikipedia, an encyclopedia created by thousands of contributors across the world. Once people have appropriate permissions – set by the wiki owner – they can create pages and/or add to and alter existing pages. Wikis are a good way for people to write a document together, instead of emailing files to and fro. You don’t have to use wikis for collaborative working – they can just be a quick and easy way of creating a web site.  (A)This is one of my favorite resources for work places and organizations.  If you are looking for a great way to organize front desk office information, or keep your RAs informed, wikis are the way to go.  My favorite is google’s sites, but there are plenty of free wiki creators out there and it’s easy to get started.
  • Crowdsourcing refers to harnessing the skills and enthusiasm of those outside an [organization] who are prepared to volunteer their time contributing content and solving problems. (A)According to Jeff Howe (2008), editor of Wired magazine “online communities are the building block of crowdsourcing.”  Places like facebook are allowing people to come together informally and share ideas.  When they come together around a topic of interest to you, they can help you solve problems in a very collaborative way.  You might consider crowdsourcing when creating your new office logo or simply to determine the dining menu during finals week.
  • Lurkers are people who read but don’t contribute or add comments to forums. The one per cent rule-of-thumb suggests about one per cent of people contribute new content to an online community, another nine percent comment, and the rest lurk. However, this may not be a passive role because content read on forums may spark interaction elsewhere. (A)Chances are that you are a lurker in at least one online community.  That community could even be, which provides many ways for its readers to contribute.  Don’t worry, lurking is okay! “Lurking is learning” as NEACUHO member @CindyKane tweeted (Ginese, 2010)
  • A tag cloud (or weighted list in visual design) is a visual depiction of user-generated tags, or simply the word content of a site, typically used to describe the content of web sites. Tags are usually single words and are normally listed alphabetically, and the importance of each tag is shown with font size or color.[1]  (B)As a graphic design fan, tags clouds are a favorite of mine.  The typical tag list is generally not very interesting looking, but convey content information in an interesting way.  A tag cloud made by a site such as is beautiful AND interesting.  The wordle I created from entering the words in this article is shown at the top of this page.  Think about using a wordle next time you write a newsletter article, or to display the results of a write in survey!
  • is a free URL shortening service that provides statistics for the links users share online. is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. (C)If you don’t use twitter this term might be a new one for you.  But its use does not have to be limited to twitter .  If you have a really long link to a survey or webpage, try a url shortener instead.  Shorteners also have the added benefit of tracking how many people click on that link.  Google’s shortener is
  • A meme is an idea that, like a gene, can replicate and evolve.  A unit of cultural information that represents a basic idea that can be transferred from one individual to another, and subjected to mutation, crossover and adaptation. (D)As someone who doesn’t spend a lot of time poking around YouTube, this term was new to me as well.  Whether you know what it is called or not, you’ve probably seen one.  Remember that “Leave Brittney Alone” YouTube video that came out in 2007?  According to “the video gained over 2 million views in the first two hours, eventually accruing 29 million views by January of 2010.”  The memes are the parodies and response videos that come out of a viral video or online post.

I hope you enjoyed the journey through a few tech terms and will feel a little more comfortable next time your colleagues are engaging in techspeak.  Feel like I missed a term that fellow Student Affairs practitioners should know?  Send me a message and I’ll cover it in a future article!

Jessica Faulk is the Director of Residence Life at Simmons College in Boston, MA.  She can be reached at or via twitter @jessfaulk

Definition Sources:
A.    Socialmedia – A-Z of social media
Wilcox, D. (2006-2011). Social Media. In Key terms in social media and social networking. Retrieved January 30, 2011, from
Multiple Authors. (January 29, 2011). Wikipedia, the free encyclopedia. In Tag cloud. Retrieved January 30, 2011, from
C.    The Ultimate Glossary: 101 Social Media Marketing Terms Explained
Bodnar, K. (June 23, 2010). Inbound Internet Marketing Blog. In The Ultimate Glossary: 101 Social Media Marketing Terms Explained. Retrieved January 30, 2011, from

•    Ginese, J. (October 13, 2010). The Student Affairs Collaborative. In 5000 tweets….. Retrieved January 30, 2011, from
•    Howe, J. (July 2008). YouTube. In Jeff Howe – Crowdsourcing. Retrieved January 30, 2011, from
•    Lambert, A. (December 1, 2010). In Dr. Rey Junco finds Twitter, social media useful in the classroom. Retrieved January 30, 2011, from

NEACUHO Reslife 2.0: Join the Party…5 Years Late!

PodCastingFive years ago, in June of 2005 a major evolution in technology landed on many of our computer desktops.  The odd part is that majority of people reading this probably had no idea that it had even happened.  How could a technological advancement of that magnitude be missed by so many and why am I talking about it a whole 5 years later?

The first answer is simple, the evolution came with the release of iTunes 4.9 with built in support for podcasts (Wikipedia, 2010). Podcasting as a medium for receiving information was not new, but it was the integration with a tool used by millions, iTunes, that really made it accessible to the masses.

To answer the second question, I want to go back to my own summer of 2005.  I was spending my summer in Ohio, mourning the fact that all of my grad school friends were away at exciting internships abroad.  To pass the time I spent many hours on the web, reading about the coming trends in tech.  The moment I read about podcasting I thought, “This is going to be big!”  I even remember telling my professors and friends about the medium, and predicting that it would drastically change the way people received their news, listened to music, and learned.

Five years later, I can look back with clarity and see that it did not truly transform everything.  It opened the door to something for sure, but it didn’t capture the attention of mainstream America.  Podcasting is instead relegated to live in the world of news geeks and information junkies.  Fortunately for you, I am both, and I want to share with some of my own lessons on how you can tap into this wonderful world for yourself. Looking for cheap professional development, a way to catch up on the world, or an escape from the student affairs world? Then podcasting might be for you too!

Lessons learned in pursue of the best podcasts
1.    Explore areas of interest
As anyone who knows me will attest, I am an info geek. I suck up everything from random fact books to Modern Marvels.  So when I went looking for podcasts, I wanted ones that I felt would make me smarter and more informed.  I am subscribed to CNN’s Anderson Cooper, MSNBC’s Rachel Maddow, and NPR’s Wait, Wait Don’t Tell Me (my favorite).  While I recognize that these three news sources won’t fill me in on everything happening in the world outside of my college, I feel like they give me a reality check that the latest roommate conflict or student petition isn’t as big of a deal as it feels in the moment.

2.        See what others are listening to
While I suggest that podcasting is still not yet very popular (in comparison to other aspects of poptech), that doesn’t stop thousands people from making new content.  The choice of podcasts can be overwhelming.  Stumped on where to start?  See what your colleagues, or favorite bloggers are listening to.  I had trouble finding any one resource with all the HiEd podcasts listed, so I will give you a few of my favorites. Visit and to subscribe to their podcasts covering the latest news in higher ed tech and beyond.  Check out The Chronicle of Higher Ed Tech Therapy.  The podcast is broad in it’s scope, talking about how tech reaches every aspect of the university, but approaches the topic in a way that is accessible for the non-geek.

3.    Check major news sources
Feel like you are always playing catch up when it comes to higher ed news?  Then subscribe to the big news sources for our field. Try Inside Higher Ed, Chronicle of Higher Ed Interviews, or EDUCAUSE to stay up to date on the latest college controversies or gain new insights.  Imagine talking to your boss about the latest exciting thing that you heard about in the Chronicle. Bonus points for being informed and double points for doing it with social media!

4.    Search well and Automate it
Start exploring the podcast world with the iTunes store.  Most podcasts are completely free, so there is no commitment for trying it.  Before you download you can also check out reviews, details on the episode, and length.  Freakonomics Radio is only 30 minutes, while many are as long as an hour.  Most important to making this work in your busy life is to automate the downloading to your computer and syncing to your Mp3 device.  I plug my iPhone into my computer and automatically get the latest episodes for my walk to work.

5. Try something new
While I definitely seek out podcasts on technology, higher ed, and Apple, I also have stumbled on podcasts on other interests such as crafting and politics.  You have an interest; they have a podcast on it.  The newer trend is video podcasts.  You can sync an entire cooking show to your iPod and bring it to your kitchen with you!

Not convinced yet?  The reason I was so enamored with this new medium of communication back in 2005 was that it was for people on the go.  It allows me to get my news while walking between meetings and catch up on my interests while exercising or cleaning the house.  It’s the perfect medium for student affairs pros on the go!  If you are already a fan of podcasting, message me with your favorite shows and I will share them with our readership.

To get started, watch podcasting in plain English on  For those of you who would rather explore than listen to instructions, go to the iTunes music store and click the podcasts link on the navigation bar, or start searching for a topic and see what pops up!

Jessica Faulk is the Director of Residence Life at Simmons.  She can be reached at or on twitter @jessfaulk

1 Wikipedia (06 November 2010) “Podcast”

NEACUHO ResLife 2.0: This “Issuu” in Tech

As someone who lives and breathes tech I sometimes forget that there is a language in the technology world does not always translate to the average consumer.  I felt this acutely during RA training this August when I was leading a RA training session on how to use the new Res Life wiki.  At the beginning of my presentation I asked the group “Does anyone know what Web 2.0 is?”  Complete Silence.  I then told them that they were all Web 2.0 experts.  I asked how many people blogged or uploaded pictures to a sharing site like Flickr.  Several hands flew up.  I asked how many people used Facebook.  Everyone in the room raised their hands.  Web 2.0 is a term coined by the media and used by many to describe the new way that we use the internet.  Web 1.0 was about receiving information.  Web 2.0 is about interacting with content and contributing in some way to the online world.  As described by Wikipedia (a Web 2.0 technology), Web 2.0 include[s] social-networking sites, blogs, wikis, video-sharing sites, hosted services, web applications, and mashups.

This summer I worked with my college-age brother to jazz up his resume.  For anyone else who has suffered through the creation of a resume with a student who does not have the richness of student activities or office jobs, I know you feel my pain.  In the end I talked to him about the things he could speak to potential employers about that were not learned from past job experiences.  I told him to market his Web 2.0 savvy.  Another blank face.  Even after explaining what the term means, students do not seem to understand the value of their hours spent on Facebook, uploading pictures from their phone, or tweeting.  They don’t realize how much the business world, or even the Student Affairs world really values the comfortable relationship this generation has with technology.  They grew up with it, so they don’t see it as a big deal.

According to collection of studies put together by the Student Technology Ownership Profile (2008)Affairs Advisory Council (2010), 93% of teens are online, spending an average of 25 hours on the Internet per month.  They also send and receive an average of 2899 texts per month.  My fingers hurt just thinking about that number.  As shown in a 2008 NASPA study, these “digitally native” college students come to our institutions already active participants on the Web, and ready to use technology to navigate their college experience.  I invite you to see the embedded chart showing the profile of today’s college students. I marvel on how much things have changed in only a few years.  It is important to note that this study is from 2008 and the growth feels exponential.  After reflecting on the statistics, the question remains, are we as student affairs practitioners ready to use emerging technologies to engage the students on their own turf?  Do we take the time necessary to learn how to use the new methods of communication available to us?  If you hesitated even a little bit, you are recognizing that you still have a lot to learn.  And I know what you are thinking, “But I just delegate that stuff to my work-study students.”  Yes, it is important to capitalize on your student workers various skills, and yes, I did just talk about how important Web 2.0 can be to a student’s resume, but remember, if you don’t know what is out there, you don’t know how to push your department forward and truly engage this new digital generation.

I know for some of you I am “preaching to the choir.”  You are already using new technologies on your campus and having amazing successes.  I want to know about those innovations!  Not only do I want to steal your ideas and use them on my own campus, but also I want to share them with our NEACUHO readership so they can use them to!  Did you revolutionize how you process Room Condition Reports?  Start a twitter revolution?  Help an idea go “viral” online?  Through this regular tech column I would both like to spotlight ideas coming from all of your campuses, and share some of my own pearls of wisdom.

This issue’s Pearl?  Issuu.  Does this email message seem familiar to any of you? “Your e-mail storage quota has been exceeded. Please save your e-mail to your computer and remove it from the server or new mail may not be received. This message is auto-generated, please do not reply.”  If you are anything like me, you spend much of your week battling the Quota-Monster, trying to attack just enough large emails so as to make the message go away for another week.  The culprit? Large attachments.  As offices around your college and their tech savvy student workers start to create fancy image-heavy flyers and newsletters your inbox will end up being the recipient of multiple megabyte (MB) files.  As a way to cut down on these large attachments I have actually enacted an informal process of not forwarding anything with an attachment.  In the process of rejecting the attachment, I talk the owner through all of the ways in which they can get their message (and their attachment) to the community without forwarding large flyers.  One of these fantastic innovations is the FREE online PDF publication site Issuu.

Issue in actionIssuu offers a space for publishing those multiple megabyte newsletters, flyers, and PowerPoint presentations in a beautiful, easy to access format.  Students who access the documents can see it in a quick view, click on it to view in full flip-page mode, and turn pages, just like a magazine.  You can track how many unique views you receive, even graph which days the most people are viewing it.  You can ask students to comment on the document/newsletter to create discussion, and make your links live, so you audience can follow your newsletter links to the website of that new campus activity you are trying to promote, or the website on your open leadership positions.   Want to create something private only your staff can view?  No problem, Issuu can do that too.  Personally I also use it for graphic design inspiration since there are thousands of public publications to peruse.

Issuu isn’t the only PDF publisher out there.  Other websites include Scribd, YUDU, flipviewer.  Find the format that works for you, and give it a whirl.  If you do decide to give Issuu a try, please use the words “college housing” as your keywords so that we can all find each other’s publications!  Want to see an Issuu publication in action?  Visit this month’s Simmons College Res Campus Newsletter to see a sample newsletter. Click on the new student link to see an opening of the halls newsletter.

Remember, to take a few minutes of your week and challenge yourself to step outside of your comfort zone.  Learn a new technology, and become a part of the Residence Life 2.0 revolution!

Contact me with your innovations, Ideas, questions, or comments at or via twitter at

Sources: Student Affairs Leadership Council, Managing IT in Student Affairs Organizations (2010):
•    “Profile of Today’s College Students,” NASPA. 2008. (accessed January 7, 2010); Salaway, Gail, Judith Borrenson Caruso, and Mark R. Nelson.
•    “The ECAR Study of Undergraduate Student and Information Technology, 2008.” EDUCAUSE Center for Applied Research, 8 (2008);
•    “Voices and Views of Today’s Tech-Savvy Students: National Report on NetDay Speak Up for Students, 2003.” NetDay, (March 2004). (accessed August 11, 2009).
•    Finn, Megan. “Report on Freshquest.” Draft Report, Berkley: University of California Berkeley, July 24, 2006. (accessed September 16, 2009);
•    “How Teens Use Media.” The Nielson Company (June 2009). (accessed August 13, 2009);
•    Salaway, Gail, Judith Borrenson Caruso, and Mark R. Nelson. “The ECAR Study of Undergraduate Student and Information Technology, 2008.” EDUCAUSE Center for Applied Research, 8 (2008); Advisory Board Interviews and analysis.

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